Cody Norman, an independent Ruby on Rails consultant and creator of SpotSquid, takes us on a fascinating journey through the intersection of technology and tattoo artistry. Discover how Cody transformed a traditionally paper-based industry into a tech-savvy environment, using customer feedback to tackle the unique challenges faced by tattoo artists and shop owners. With anecdotes from his tech conference experiences and insights into his consulting career, Cody's story is both relatable and inspiring for anyone looking to merge creativity with technology.

In this episode, you'll unlock the secrets to finding your niche and the delicate balance between diverse client projects and passion-driven endeavors. We explore Cody's path to becoming a potential expert in Action Mailbox and email solutions within the Rails community, as well as his strategies for creating impactful educational content. Cody's experiences offer valuable lessons on testing email functionality and the potential of establishing oneself as an authoritative figure in a specialized area.

As Cody shares his journey through various tech conferences like Rocky Mountain Ruby and RailsConf, listeners will be captivated by his engaging presentations and the excitement of future opportunities. We delve into the anticipation of attending events like MicroConf and RailsConf and the potential breakthroughs these gatherings can bring. Wrapping up with Cody's entrepreneurial aspirations, this episode promises insights and inspiration for developers eager to carve their own path in the dynamic world of software development.